Peace of Mind, Perfectly Designed
When you get Snoop as a brand ambassador, you have to shoot for the stars. We wrote a rap about Vivint smart security and despite being told Snoop “doesn’t rap for commercials”, we somehow got him to read the lyrics one time through in the VO booth. We turned that single take into this trippy spot that aired on national TV during the NBA playoffs.
We followed that up with two :15s of Snoop narrating real Vivint customer footage, lurkers getting caught in the act and scared off by the camera's smart deter tech.